Colorado › Occupations › SOC 41-0000 · One of the 22 major groups
Sales and Related Occupations
Across the 20 of this group's 22 occupations with published Colorado employment, 296,170 Coloradans work in sales and related occupations (2 more occupations have no published Colorado estimate, so the true total is somewhat higher). Weighted by those published jobs, the group's mean exposure score is 46.1 of 100, and 37.5% of the jobs are in occupations where most or a large minority of tasks overlap with AI capabilities assessed in 2023.
Retail Salespersons; Cashiers; Sales Representatives of Services, Except Advertising, Insurance, Financial Services, and Travel — the largest of this group's 22 occupations in Colorado.
Every statewide figure on this page is computed directly on published BLS OEWS Colorado state data — a different basis from the county estimates elsewhere on this site, which model occupation mixes from industry mix. The one county table below is labeled accordingly.
- Published CO employment
- 296,170 across 20 of 22 occupations · OEWS 2025
- Employment-weighted mean score
- 46.1 0–100 scale · published statewide data only
- High + substantial share
- 37.5% of the group's published jobs · score ≥ 45 of 100
- CO median wages
- $36,870–$139,990 range across the 21 occupations with published medians · annual, 2025
Plate I
Tier mix within the group
How this group's 22 occupations — and its 296,170 published Colorado jobs — split across the four task-overlap tiers (cuts at 60/45/30 on the 0–100 score scale).
| Tier | Occupations | Published CO jobs | Share of published jobs |
|---|---|---|---|
| high overlap | 3 | 42,540 | 14.4% |
| substantial overlap | 8 | 68,630 | 23.2% |
| some overlap | 11 | 185,000 | 62.5% |
| little overlap | 0 | 0 | 0.0% |
Plate II
The ten largest occupations in this group
| Occupation | Tier | Score | CO jobs | CO median wage |
|---|---|---|---|---|
| Retail Salespersons | some overlap | 35.5 | 76,660 | $37,950 |
| Cashiers | some overlap | 36.0 | 51,670 | $36,870 |
| Sales Representatives of Services, Except Advertising, Insurance, Financial Services, and Travel | substantial overlap | 56.7 | 37,810 | $79,810 |
| Sales Representatives, Wholesale and Manufacturing, Except Technical and Scientific Products | high overlap | 70.7 | 27,530 | $79,250 |
| First-Line Supervisors of Retail Sales Workers | some overlap | 40.5 | 26,390 | $58,200 |
| Counter and Rental Clerks | high overlap | 67.7 | 13,900 | $46,240 |
| Securities, Commodities, and Financial Services Sales Agents | substantial overlap | 51.9 | 12,360 | $67,010 |
| Insurance Sales Agents | substantial overlap | 53.0 | 9,530 | $68,730 |
| First-Line Supervisors of Non-Retail Sales Workers | some overlap | 44.4 | 8,230 | $110,450 |
| Sales and Related Workers, All Other | some overlap | 44.7 | 6,340 | $60,670 |
Plate III
Where this work concentrates
The six counties where this group is the largest share of local jobs. These county figures are estimates — modeled from each county's industry mix, not published counts (how county estimates are built) — and a share of a small county's job base can rank above a metro county's much larger absolute employment.
| County | Est. share of county jobs | Est. group jobs | Data quality |
|---|---|---|---|
| Huerfano | 11.9% | 219 | Heavily imputed estimate |
| Prowers | 11.3% | 530 | Partially imputed estimate |
| Custer | 11.2% | 115 | Heavily imputed estimate |
| Jackson | 11.2% | 63 | Heavily imputed estimate |
| Chaffee | 11.0% | 1,027 | Partially imputed estimate |
| Moffat | 11.0% | 499 | Partially imputed estimate |